ADA Bytes: A Knowledge Sharing Event

"This event marks a significant milestone in our journey. It’s not just an opportunity to hear about the latest developments within Ayala’s data analytics landscape. It’s also a platform for all of us to share our insights, our challenges, and successes. We believe that every data professional, whether at the beginning of their journey or well into their career, has valuable insights to contribute."

JAMES FAELDON
AC Analytics Head of Data Solutions

How is BPI using machine learning to provide hyper-personalized products and services? How do you begin and advance your organization’s data journey, the way Globe has done? How is GCash ensuring “good data for good”?

The Ayala Data Analytics Community of Practice (ADA COP) is making knowledge sharing a common practice in the Ayala group with ADA Bytes, a new series of inspiring talks by peers in the Ayala business units. Learn, grow, and connect with others who share your passion for data. Email analytics@ayala.com for future ADA Bytes.

KICKSTARTING AND SUSTAINING YOUR DATA JOURNEY

“Data governance is really everyone’s business. You have to let everyone be accountable for the data they’re working on. [...] Secondly, operationalize all these policies and processes that you see. Make it your business as-usual. Thirdly, it’s a lifestyle. You want to make sure that everyone is aware of these policies [and] ensure that the real value of having governance around data is going to be of value to them as well. And lastly, governance is really powered by a data-driven mindset. For us to be able to provide that shared language, we must also understand all the data that we have as an organization.”

CINDERELLA ORIAS
Globe Data Governance and Data Quality Director

RESPONSIBLE AI IN GCASH

“We came up with this [Good Data for Good] charter whose main aim is to establish guidelines that promote an ethical data-driven climate in our community, which we believe is an essential aspect of implementing data analytics and ML/AI [machine learning/artificial intelligence]. Because in doing so, we can have a greater opportunity to positively impact the lives of our users and take steps in building a better future for all.”

MARAH DIMASUPIL
GCash Analytics Governance and Enablement Head

“We already have empowered GKabarkadas to develop a moral compass and commitment to pursue responsible ML/AI practices by joining us in workshops and trainings. [...] We advocate ‘Good Data for Good’ to cultivate an ethical climate and nurture good data citizens in GCash.”

JANNELLE MOLINA
GCash Analytics Steward for Ethics

HYPER-PERSONALIZATION IN BPI

“We want to turn these insights, these analytics, these data into something that is actionable so that it leads to value creation not just for the side of the business, but also for our customers.”

KATHLEEN DE GUZMAN
BPI Customer Insights and Analytics Manager

CUSTOMER DNA

“Customer DNA gives us this 360-view of understanding our customers. And it is designed in a way that it is easily usable, easily understood, and easily accessible by business users. [...] Data and analytics [are] key to winning this game we’re in [that] we fondly call customer obsession.”

TERRENCE TEH
BPI Data Science and Analytics Head